In recent years, the "subscription economy" has become a "pig in the air" in the fields of music, film and television, software, etc.; they have all emerged as leaders. Spotify is the only technology company that originated in Europe among these giants. Since 2013, the number of users who subscribe to Spotify has grown rapidly. What is its development and potential? Let Guisu bring you a deep understanding of this streaming music giant from Sweden from different perspectives.
Why Spotify Guisu once thought about the fax number list question "Why is Spotify standing out in streaming music?" Why not Apple? After all, before the emergence of streaming music, Apple was the leader of the music market, and it was the existence of "Shouting water will freeze". Apple's iPod and iTunes platforms almost dominate the entire music market. Downloading a song through iTunes costs only 0.99 US dollars, less than 30 Taiwan dollars, and you can have your favorite music.
In 2001, when music piracy and illegal downloads were rampant, Apple established a mutually acceptable "music exchange" for consumers who were willing to pay and the record companies that owned the copyright. Apple and Spotify have made great contributions to the global music industry in tandem, providing the "solution" that is most suitable for the music market at the moment. shutterstock_1494161468 Photo Credit: Shutterstock / Dazhi Images Before the advent of streaming music, users only had two options to listen to music, choose to pay to "own" it, or "listen to the pirate version" directly.